How to sell on Instagram?

It may be a bit difficult for a business owner to use the Instagram Shopping feature, so I will answer some of the frequently asked questions that will introduce you to this new web trading opportunity.

But first I would like to mention that Instagram has been owned by Facebook since 2012. This means you must have a Facebook business page as well as a Business Instagram account to be able to sell your Instagram content.

Later in this article, I will give you instructions on how to set up Instagram purchases, so let's get started!

How does Instagram Shopping work?

Shopping on Instagram is a feature that allows e-commerce businesses and brands to create an online store via Instagram.

Thanks to this, companies can mark their products in specific posts, so that users can easily discover what the company offers and, as a last resort, quickly purchase the product.

When a user clicks a product from a specific postmarked in the photo, a separate window will appear with detailed information about the offer.

Users can then add this product to their cart, place an order, and then continue browsing Instagram.

Search by image (with English. Visual Search Marketing ) is one of the latest trends in digital marketing and shopping Instagram is just one of the platforms, which you can use.

Can my business sell on Instagram?

Below are the basic requirements for your business to use Instagram Shopping:

· The business must be located in the markets it serves.

· Your business must sell physical goods.

· You must act in accordance with the required trading rules.

· Your Instagram account must be set up as a business account.

· The Instagram account should be linked to the Facebook page.

What products are prohibited for sale on Instagram?

If you want to use Instagram purchases, you must follow the trading rules set by Facebook and Instagram.

Here are some things that are prohibited for sale:

You can see the entire list of prohibited items here.

If you are unsure if your products are not eligible for sale, you can contact Facebook Support .

You can also contact a Buy Instagram Followers UK specialist who will guide you through the meanders of selling via Instagram.

How do I set up Instagram Shopping?

How to sell on Instagram? The basis is, of course, setting up an Instagram account in the Business version.

If you've also already determined that your business is eligible for Instagram purchases, the next step is to link your Instagram profile to Facebook.

Sign up for the Shopping service

In the next step, you need to sign up for the Instagram Shopping app.

So, go through the following steps by clicking on the menu icon in the top right corner at the beginning , and then:

Profile Settings> Company> Sign Up for Shopping

Follow the directions on the screen.

At this point, you will also be able to link your page to Facebook.

Then, after further filling in the necessary information, submit your account for verification.

An approval or rejection response takes an average of several days. However, you can check your verification status at any time by visiting the Purchases section of Settings.

If your Instagram shopping account has been approved, you will receive a notification from Instagram to complete the account setup as well as to tag products in your posts and stories.

Why is my product not appearing in Shopping?

As I mentioned before, the products must comply with the trading rules. Each product is checked for compliance with these rules.

If the product does not appear, most likely it has not been approved.

Go to the Facebook Advertiser Help Center if you're having trouble not showing items.

Where can I check the statistics of my posts and articles?

To view your stats, select in the top right corner Menu> Statistics

The Statistics tab is where you can see this information. This information will allow you to tailor your product strategy based on what people are interacting with, clicking with, and selling.

If you need help creating your Instagram strategy, please feel free to contact me.

Why should I use Instagram Shopping?

And what follows from this? And the fact that reaching the audience at every stage of the purchase path, it is more likely that customers will remember your offer and choose it instead of the competition's.

I think that's a pretty good reason to use Instagram's Shopping feature!